Matilda Zelander

Keywords
Marketing. Copywriting. Communication. Social media. Marketing automation. Content marketing.

What are the issues that entrepreneurs can talk about with you?
I’m a generalist in most things connected with marketing and digital marketing. I have broad knowledge and am widely experienced through my professional life. Specialist in the following: Social media, target group/persona, CRM, marketing automation, content marketing, press advertising, newsletters and content.

What can entrepreneurs expect from a meeting with you?
I will come to the meeting well-prepared and will have read up about the company. The entrepreneur can expect a professional impression and a creative approach. I also expect entrepreneurs to be prepared to answer questions from me regarding their development.

How would you like entrepreneurs to prepare for the meeting with you?
I would like entrepreneurs to be able to answer simple questions regarding their objectives, KPIs and target group. Budget and timetable and ambitions. Vision and mission.

What feeling would you like entrepreneurs to take away from your meeting?
A positive feeling and the attitude that nothing is impossible! Focusing on the business shouldn’t be boring.

Describe your strengths as a consultant
I am practical, a good teacher and empathetic as a person. My greatest strength is that I’m communicative and able to express thoughts and ideas clearly. One excellent compliment I receive about my professional role is that I’m committed, knowledgeable and often “become the customer”.

Consultancy support offered in these languages
English, Swedish.